Post by Hannah Tyrrell

#InFullBloom is almost over, and some of you are hailing it as our best Edit yet! But the question is, did you get our favourite pieces from the April Edit? We’ve already outlined what the experts think. But here’s the lowdown of our top picks from this month – with all their awards, a-list faces and blogger fans!


Our star brand of #InFullBloom, we’ve really sung the praises of EcoTools’ makeup tool wizardry this month! But when it comes to backing this brilliant brand, you don’t have to take our word for it. Why? Well, because they’ve only got ultimate girl crush, Vanessa Hudgens, on their side! She’s brand ambassador for their #MyTrueBeauty campaign designed to inspire women to empower each other to embrace their beauty. A beauty brand on a mission to do the world and it’s women some good? What’s not to love?

You’ll find EcoTools’ first-of-its-kind eco-friendly sponges and new-look vegan and cruelty-free brushes in our Edit now!


But it’s not just EcoTools boasting a celeb following – it seems Weleda has some of their own! In a recent article with In The Gloss, our favourite feminist, Emma Watson, revealed a love for their natural beauty solutions. Not only that, but the gorgeous Mollie King of The Saturdays was spotted at their London Fashion Week Skin Food party, back in September.

Want to get your hands on the beauty brand they love? You’re in luck. Weleda’s Evening Primrose Revitalising Facial Concentrate is back in our Edit! It picked up an award at The Beauty Shortlist awards this year, along with commendations for the brand itself… We suggest you see what all the fuss is about!


It’s not just an A-list celebrity following our #InFullBloom favourites have to boast about! Did you know that Amie topped The Beauty Shortlist Best Skincare Brand (20+) category? Or that their Purifying Facial Wash won ‘Editor’s Choice’ at those very same awards? High praise indeed – and we couldn’t agree more!

Get Amie’s stunning skincare solutions in our Edit now! Try their award-winning facial wash, plus their hero matte-finish moisturiser in one cute travel duo…

Living Proof

Celeb followings? Check. Awards won? Check! But what about beauty bloggers – what do they think about the beauty brands in our Edit? Well, plus-size model and creator of Buffalo Beautiful blog, Caralyn Mirand, is a huge fan of Living Proof! Take a scroll through her Instagram and you’ll see for yourself.

✨GIVEAWAY CLOSED✨ thank you for your entries 🤗 winners were contacted. beach hair, don't care. Isn't vacation hair the best? I used to have to wash my hair everyday, but ever since I discovered @livingproofinc 's #PerfectHairDay dry shampoo, I can last 2-3 more days and it's SO much healthier for my hair! I love being able to spray, shake and go… See how I do my 5 minute hair in my latest blog post, link in bio! 💁🏽 Now, I want YOU to try this game changing dry shampoo, so I've partnered up with @livingproofinc to give away full size bottles to FOUR lucky winners! All you have to do is: 1. ❤ this photo 2. Follow me @caralynmirand & @livingproofinc 3. Tag two hair loving friends below! That's it! 👸🏽✨ Giveaway will ran from 2/6-2/8 until midnight. Must live in the continental U.S. to win.

A post shared by Caralyn Mirand (@caralynmirand) on

Why not become a #proofie (and get gorgeous hair like Caralyn) with Living Proof’s Prime Style Extender spray and cream, in our Edit now?

Didn’t get our four faves? Don’t worry, there’s still time to purchase add-on credits – the perfect payday treat!

Don’t want to spend your hard-earned cash? Simply refer a friend and you’ll get 60 extra credits to spend whenever you like, as soon as they’ve redeemed your code. Plus, they’ll get 30 free credits for their next order too – don’t say we don’t treat ya!